Lalabu Baby

Lalabu gives customers deep connection to their babies by designing the first-ever baby wearing shirt for both mom and dad. After personally falling in love with the ancestral tradition of baby wearing but unable to find carrier options that were easy to use, Lalabu designed the Soothe Shirt and Dad Shirt, which is now top -of-list for modern families around the world. They created easy-to-use baby wearing products to give the support and confidence parents are searching for during this beautiful season of life. Sophia El’Rae Digital has traveled the world with Lalabu creating videography and imagery for their website + social media, as well as designing email templates + Instagram stories.